Kiss The Frog launch the brand new, revamped identity and online presence for London media agency, DNA.
Kiss The Frog’s long term client, originally trading as Digital-North has undergone a rebrand which culminated in a total identity overhaul starting with the online presence. Digital-North has evolved into DNA (Digital-North Agency) – now well into its second year of successful trading. We were approached by Tim Gibson, Director at DNA, to pull all the strings together and provide a solution that worked both aesthetically and functionally – and ultimately have achieved that in offering a powerful content managed solution with a fresh visual identity evolution.
Why DNA? It’s more than the sum of its parts. It’s what makes us up as human beings. Digital-North Agency specialise in mobile, search, email marketing, CRM systems, lead generation and creative services. A full-service media agency if you will. It was decided that DNA was the perfect acronym for such a business, whilst also staying true to the original brand.
Our work does not stop here – collateral and offline material comes next, but we’re well chuffed that Tim’s vision is now in the public domain. Congrats and may you prosper!