Make it Happen™
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9:24 pm , October 12, 2009

Kiss the Frog proudly launches new website for The Fine English Company Ltd.

Kiss the Frog proudly launches new website for The Fine English Company Ltd.
After several weeks of rigorous consulting, researching, photography, design and development (throw in a trip to the USA in there for good measure), we are proud to launch the online identity for The Fine English Company Ltd., creators of the finest bespoke English furniture and interiors. Benedict Wormald (Managing Director) and Amanda Cannon (Commercial Director) provided us with a brief and their vision was clear – they knew what they wanted. Excited about taking this project on, we were able to realise that vision very quickly and once that was done, the rest of the time was spent researching technology and developing the site in a way that we could easily attend to changes when they arise.

The site has been built entirely on a bespoke CMS, allowing the client to self manage the content. Certain product photography was also undertaken to ensure the best quality of imagery was used for their products.

Benedict says, “Having spent perhaps ten years developing a concept for my business in my mind and actually realising that concept over the last 18 months I had a very clear picture of what I wanted the customer experience to look and feel like. Bringing creative and website together is a very daunting task for the uninitiated- it requires vision, patience and focus whilst leading the client through the journey. Kiss the Frog have these qualities in abundance and the initial visuals he submitted tipped us all on our heads – they were breathtaking.

“Taking that creative through to a full website be it transactional or not was a mere formality. Every key decision was placed within subtle guidance, important issues like search engine optimisation were implicit- not an afterthought or additional cost. Kiss the Frog have a very practical combination of technical, creative, graphic design and photography – a true ‘one stop shop’. Once I relinquished control for delivery, I was confident that every step, decision and process was made with purely my best interests at heart, this frees me up to concentrate on running my business. I cannot fault Anthony in any way at all- the experience vastly exceeded my expectations and I see us working with him for many years in the future.”

Thank you Ben, for your kind words and for choosing Kiss the Frog :-)

You can view the new website here.