Advertising & Marketing. Words that touch the nerve of a consumer and make them feel important.
Promotional brochure design for outdoor advertising space.
Club event nights - launch party promo posters
In My Mother’s Arms
Film marketing collateral - one sheet, press kit & ads
The Brook Chivell Band
CD packaging design for debut album
New business marketing collateral design
Peppermint Candy – Universal Music
Compilation launch marketing poster
Good advertising isn’t about writing catchy headlines; it’s about solving problems.
In an ever-growing sea of advertising messages, the key is to learn what makes an individual advertisement stand out, grab attention and deliver a relevant sales message to a specific audience. The methodology we use when strategising offline advertising is:
- learn how to identify and speak to a target audience
- develop an overall strategy
- get the most out of creative brainstorming
- consider how copy and imagery work together to create more powerful messages
This is the kind of marketing groundwork that assures success even before we apply our creative talents.